Featured · Website · Real estate and financial services

Blair Allen

One digital home for a family of real estate and financial companies.

Blair Allen website on desktop
Blair Allen website on mobile
Client
Blair Allen
Industry
Real estate and financial services
Location
United States
Platform
Website
Services
Web development, UX and UI design, SEO
Tech stack
Next.js, React, WordPress, Cloudflare, Google Analytics
Overview

Blair Allen Financial is a vertically integrated group that brings real estate, lending, insurance, property management and technology together. Its companies are separately licensed and commonly owned, all working for one client, with luxury real estate across Arizona, Montana and South Dakota.

The challenge

Each business, from Blair Allen Luxury Real Estate to mortgage, insurance and property management, needed its own space, yet clients had to feel they were dealing with one family. The platform had to carry live listings, a people directory across companies and states, and clear routes into every business without becoming a maze.

What we built

A cinematic, dark editorial platform with a company-by-company navigation for real estate, leasing, mortgage, insurance, partners and corporate. It features listings near you with property search, an about section where visitors select a company, a filterable team and partner directory, corporate mission and careers pages, and a smart tool entry point throughout.

Key features
  • Navigation across the whole family of companies
  • Featured listings and property search
  • Team and partner directory filterable by company and state
  • Company selector with a dedicated story for each business
  • Corporate, mission, vision and join-our-team pages
Gallery

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